𝗟𝗲𝗺𝗼𝗻𝘀 𝗮𝗿𝗲𝗻’𝘁 𝘁𝗵𝗲 𝗢𝗻𝗹𝘆 𝗙𝗿𝘂𝗶𝘁 – 𝗕𝗼𝗼𝘁𝘀𝘁𝗿𝗮𝗽 𝗬𝗼𝘂𝗿 𝗪𝗮𝘆 𝘁𝗼 𝗦𝘂𝗰𝗰𝗲𝘀𝘀

I’ve just had a fascinating chat with a founder who’s turned down VC funding, and opted for bootstrapping. They’re now profitable, growing, and, get this, t𝘩𝘦𝘺 𝘴𝘵𝘪𝘭𝘭 𝘰𝘸𝘯 100% 𝘰𝘧 𝘵𝘩𝘦𝘪𝘳 𝘤𝘰𝘮𝘱𝘢𝘯𝘺! 😲

Venture capital has its place, but there’s an old industry joke that VCs only invest in “lemons” – businesses that couldn’t sell their product well enough to fund themselves. The truly delicious fruits? They’re self-sustaining from day one.

It’s worth remembering that bootstrapping isn’t settling for less, for many businesses, it’s choosing sustainable growth, maintaining control, and building on real customer value rather than pitch decks.
Not every journey needs rocket fuel. Sometimes organic growth gets you exactly where you need to go… just without the pressure to become a unicorn by Tuesday! 🍋🍎🍑

What’s your take? Bootstrap or raise? We’re happy to discuss your experiences with either path.